Being A Business Owner, Salesperson or Marketer Is Great "N" All...But How Do I Find Time To Connect...Engage & KONVERT My Prospects On Social Media ???  

If You’ve Struggled To Find The Time, Or Lack The Skills To Create Content For Your Prospects, Then This Letter Is For You.​..

I’m going to make some assumptions here though. You have realised that to win in the age of the modern customer it isn’t that linear anymore.

Today’s salespeople are expected to do much more to win business, It isn’t just as simple as picking up a phone and booking a meeting. There is social media, data, avatars, presenting, buyer enablement, customer experience, customer effort and more to consider.

It's All So Damn Hard

If your business, like mine, deals with C-Level executives and enterprise level customers, even getting them on the phone is hard, nevermind closing deals. Sales cycles seem longer than ever, and even though you may have been in sales for a number of years, it is getting harder everyday to get ahead.

Maybe you wish for simpler times where winning deals happened on the golf course, or over a few beers at lunch.

You use social media for your personal life to catch up with friends and watch silly videos but have no real idea on how to translate that into business that matters. Even if you know how to use the various platforms well, where do you find the time to create the content you need to engage your audience without your Sales Manager breathing down your neck to get back on the phone and get cold calling.

If That Sounds Like You, You Are In The RIGHT PLACE.

You see selling in the era of what I call the “modern customer” doesn’t have to be difficult. There are key steps you can do to attract, engage and win business even at enterprise level that will shorten your sales cycle, ensure you are having quality conversations with the right prospects at the right times. If you know how. But even if you know how, you need to create content for your prospects at the right time in the buyers cycle...and that aint easy !

The past two decades have seen an explosive change in the modern buyer’s journey. Before most people started using the Internet, customers interacted with brands largely on the company’s terms. Consumers had to wait for businesses to reach out to them with information about the latest products.

There were clear touchpoints that marketers and salespeople could identify to keep the customer engaged and moving forward. For the modern buyer, this has all changed. Now 67 percent of the journey takes place online, where the customer is in control. They expect to receive personalized care and they want to receive the information desired and on their schedule. This new journey is largely in the hands of the customers through the first few stages. It is the job of the brand and salesperson to supply the information and be ready to meet the customer where they are, whether that is online or in store.

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I Want to Show You An Easier Way

As you are now aware a big component of The PACER Method is your ability to get in front of your target audience and provide valuable insight.

The second part is to create valuable content for your prospects at all points in the buyers journey to be sure you are getting your prospects and customers to know, like and trust you by adding commercial and real world value in the places where buyers not only do their research, but spend their spare time !

The KONVERTLI platform has been designed by salespeople for salespeople, marketers, business owners and entrepreneurs who KNOW they need to leverage social media in their sales efforts but either don't have the time, skills or resources to do so. 

“The buying journey has changed, and your sales and marketing strategy must, too”

To understand how to best help customers advance through a complex purchase, Gartner research identified six B2B buying “jobs” that customers must complete to their satisfaction in order to successfully finalize a purchase: (This isn't limited to B2B, but gives you a solid idea of any purchasing decision process) 

• Problem identification. “We need to do something.”
• Solution exploration. “What’s out there to solve our problem?”
• Requirements building. “What exactly do we need the purchase to do?”
• Supplier selection. “Does this do what we want it to do?”
• Validation. “We think we know the right answer, but we need to be sure.”
• Consensus creation. “We need to get everyone on board.”

THIS IS YOUR OPPORTUNITY TO TAKE ADVANTAGE OF A SALES & MARKETING SOFTWARE TOOL THAT WILL HELP YOU

CONNECT...ENGAGE & KONVERT !

When you get access to the KONVERTLI platform you will see how easy it is to connect...engage and konvert your prospects into customers, and customers into raving fans.

You see, I have a little secret...

I have been testing this platform for almost 12 months myself and with a small group of customers and the results speak for themselves. I batch create my content, that speaks to my ideal avatar, set it to schedule for months in advance and all I do is interact directly with an engaged group of fans and followers. See the results for yourself...